Microsoft's Bing has followed Google's lead by releasing its own "right to be forgotten" request form.
The application launched this week—two months after the European Union's high court ruled that, in certain cases, search engines must remove links to a user's personal information.
And while Google served as the very public face of the EU's decree, the ruling applies to other search engines, including rival Bing.
In its online application, Redmond urges participants to provide "complete and relevant information," which will then be used to evaluate the request. The panel may also consider other sources to verify or supplement the details provided.
"This information will help us to consider the balance between your individual privacy interest and the public interest in protecting free expression and the free availability of information, consistent with European law," the form said. "As a result, making a request does not guarantee that a particular search result will be blocked."
Similar to Google's removal request questionnaire, Bing asks for a name, country of residence, email address, and ID verification. It also provides a space to describe the specific content you want blocked, and asks for a reason why, and accompanying explanation—Is the information out of date, incomplete, or just plain false?
Once you've typed in your electronic John Hancock at the end, click "Submit" and then sit back and wait.
Within hours of launching its search removal request form, Google received 12,000 applications asking that shady Web histories be expunged. It's unclear how long it will take Microsoft to review and remove content from search.
"We continue to work out the details of the process we'll use to evaluate the requests," a Microsoft spokeswoman told PCMag.
After granting its first right-to-be-forgotten requests, Google last week revealed a10-person advisory council appointed to assess these applications. The group will convene this fall and traverse Europe, conducting public meetings that will be recorded and streamed live across the world.
Among the content pulled from Google search in the EU were stories from The Guardian and BBC.
For more, watch PCMag Live in the video below, which discusses Bing's move to join the "right to be forgotten" campaign.
Editor's Note: This story was updated Friday with comment from Microsoft.